Nium
Disrupting the World of Traditional Finance
| Product | Nium is a technology company headquartered in Singapore, offering real-time global payment solutions that empower businesses and individuals with instant, on-demand payments. Their platform connects users across the world, disrupting traditional finance systems. |
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| Objective | The goal was to create merchandise that visually reflects Nium’s cutting-edge, global payment services, translating their innovative brand identity into expressive apparel designs. |
| Impact |
I supported Nium in bringing their brand elements to life across various merchandise items, including tees, sweatshirts, and notably, vibrant bicycle jerseys. The designs aimed to capture Nium’s spirit of innovation and global interconnectivity through a repeated pattern design, expressing their disruptive approach to finance.
In addition to exploring merchandise design and supporting various visual needs, I also conducted a strategic brand audit, assessing color contrast accessibility and comparing their brand palette to competitors to enhance brand distinction. Branded Merchandise Design
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